Qatar Airways – FIFA World Cup Qatar 2022™

Shortlist Category:
Special Edition/Promotional Kit
Brand Partner:
Cosmetic Brand:
Onboarded Date:
September 2022

As hosts and official airline of FIFA World Cup Qatar 2022™, we wanted our guests to experience the in-stadium buzz on board our flights.

Our First and Business Class amenity kits served as a unique commemorative item, spacious enough to hold all your travel essentials. The FIFA-branded, vegan leather bags contained luxury Diptyque products – a nourishing lip balm, fresh body lotion, essential face cream and a Diptyque fragrance.

Infusing the themes of FIFA, our Economy Class kits featured iconic artwork, highlighting popular tourist spots in Qatar, ensuring that all passengers were able to enjoy the excitement of the game and host city.