United Airlines – Sesame Workshop – None

Shortlist Category:
Children’s Goody Bag or Give Away (Under 6 years)
Brand Partner:
Sesame Workshop
Cosmetic Brand:
Onboarded Date:
June 2022

United has partnered with Sesame Workshop, the non-profit educational organisation behind Sesame Street, to create a brand-new Children’s Travel Kit. Made from recycled paper, the new United Children’s Travel Kit is an all-in-one travel kit for children to help them stay engaged and inspired while they fly.

The kit includes an activity booklet with colouring pages, mazes, dot-to-dots and more, featuring Oscar the Grouch and a few of his Sesame Street friends. There is also an interactive slide puzzle featuring a picture of the chief trash officer in his favourite environment – a trash can. Kids can spend time sliding the pieces around without parents having to worry about the hassle of making sure nothing gets lost.