Qatar Airways – ‘Think Pink’ 

Shortlist Category:
Special Edition/Promotional Kit
Brand Partner:
Diptyque
Onboarded Date:
October 2022

For the sixth consecutive year, Qatar Airways reintroduced its ‘Think Pink’ experience in the sky to continue raising awareness and support for people affected by breast cancer.

Together with Qatar Airways’ exclusive partner, Diptyque, limited-edition amenity kits were offered to passengers travelling on long-haul and ultra-long-haul flights in First and Business Class. Passengers in Economy Class were also included in this special campaign, where they were offered a limited-edition breast cancer awareness amenity kit containing some favourite travel essentials.

Qatar Airways remains committed to raising awareness of breast cancer amongst its millions of passengers with the hope that the campaign reaches as many people as possible and helps make a difference.