Finnair – Marimekko

Shortlist Category:
Premium Economy: Bag / Kit
Brand Partner:
Marimekko
Onboarded Date:
June 2023

Long-lasting partnership, innovative amenity kits:
Finnair’s Premium Economy Class features Marimekko designs on alternative materials

In September 2023, Finnair introduced new amenity kits in their Premium Economy Class, marking another milestone in their partnership with Marimekko. Crafted from sustainable kraft paper, the kits reflect Finnair’s commitment to waste prevention.

Skysupply’s creative approach combines simple yet striking Marimekko prints in dark blue on eco-friendly kraft paper with functional items to minimise waste. The kit includes a dark blue eye mask made from recycled fabric, earplugs, and a plant-based bamboo toothbrush with natural toothpaste from The Humble Co., all packaged in paper.

Beyond the flight, the reusable pouch can hold travel-sized cosmetics or jewellery, showcasing Marimekko’s timeless design and Finnair’s commitment to sustainability.